Writing Posts – 101

Rosemary’s notes for writing blog posts/blog pages Keywords – before you start : Always think of keywords that will be used in your post that others might look for in a search on google etc. USE these keywords as much as possible in heading, text and in keywords and description at the bottom of the post, in permalink and in Tags and Categories. What is the heart of what you are trying to communicate Heading: should contain keywords... [Read More...]

Writing for the Web in 300 words

Bill Bennett did a presentation at Wordcamp about short crisp web writing – makes a lot of great points, the best of which I thought was: Aim for short and crisp. Online readers tire after 200 words and start dropping out at around 300. Keep most stories below this length although you can write some longer pieces. Read Bill Bennetts 300 words on writing 300 words The only qualification I would give to this is I think you can do longer articles... [Read More...]

How to Write Great Blog Posts

The key to writing effective blog posts is to keep in mind that you are writing for two audiences – search engines and your customers. Writing for Search Engines Search engines love blog posts because the content is fresh and usually focuses on one subject per post. Every post you write about a topic or product relating to your business gives you another chance to come top in a Google search. Here are a few tips to make sure your blog posts... [Read More...]