I am essentially a networker – passionate about putting people in touch with people, ideas, resources that can help them. Here I describe my journey from 1987 pre internet to 2012 and WordPress custom built sites integrating automated newsletter and facebook.
I set up and ran a Women’s Resource Centre in Auckland in 1987 – before the internet. We developed a monthly newsletter with key information, library and conferences and gatherings were the main forms of communication. This newsletter was eventually emailed as a pdf to a mailing list. Our computer was a Mac – no hard drive – just that 3.5m slot.
1995/6 – Access to the World Wide Web for ordinary people
2000 Women Travel – internet and/or book
I wanted to let people know about travelling women’s accommodation options in New Zealand. Would it be a book and/or the internet. The Internet was a must by this stage, but did we also need it to be in print?
Most at the time were doing both, I decided to go with internet only – in hindsight a good decision.
Women Travel NZ was born – and later Women Travel the World, both custom built data base websites from Action Web
2003 FutureChurch – Web a central element of organisation
In 2003 when I set up another organisation called FutureChurch, the internet was definitely the only option for sharing this information. The whole best online casino strategy for developing the project was web focused. I also saw the need to have it interactive, and be a resource of information, so built it a little like a sophisticated filing cabinet.
Newsletters now only went out by email, but still had to be compiled manually. The email list was managed by Graphic Mail, which provided a format for automatic subscribe and unsubscribe and for abiding by SPAM regulations.
Blogs were just starting to be talked about, Facebook had not started
Oct 2003 – Facemash started Feb 2004 – Thefacebook launched in Harvard
2005 The Domain Name facebook.com was bought for $200,000, the rest is history
Blogs were usually the work of a single individual, occasionally of a small group, and often were themed on a single subject. The emergence and growth of blogs in the late 1990s coincided with the advent of web publishing tools that facilitated the posting of content by non-technical users
WordPress as a way of making such websites easy to operate
Women Travel Blog I set up my first blog as an adjunct to my other customised data base website. My preference would have been to have them within the same site, but that was not technically possible. So I had to make sure that they cross referenced each other.
Bream Bay A community website with information and latest news and calendar of events.
Newsletters now automated via RSS feeds and Mailchimp
- Blog weekly, twitter (or Facebook) daily
- Another avenue for communication
- Another avenue for engagement – especially as Facebook has grown, many young people communicate via Facebook not via email.
- Set up ‘widgets’ of Twitter to display changing up to date content on websites
2010 set up mini websites
for small businesses/groups on Bream Bay and Womentravel Blogs
- Buy domain name $50/year
- Set up a page inside another website for them
- Point domain name to this page
- I charge $100 to set up such a page and $100/year to host it ( gst)
- I get some ongoing support for the website, they get a cheap web presence
2012 What is non negotiable
- A domain name www.yourorganisation.com
- A minimum web page with basic info for that domain name to point to.
- Facebook page – encourage interaction, ownership and engagement
- Funding and job description – someone is specified to manage the web content and to maintain it as a key communication tool.
- Minimum – a simple web page which that domain name points to with basic information. Link to facebook page
- Better – own branded static website with basic information twitter widget facebook
- Best – Website that integrates current changing content – eg blogs or posts, and files all that information in the website for later use. Enables integration with site – comments etc. Also includes Facebook page link and possibly twitter.
MY CHOICE – WordPress website custom designed, integrating Mail chimp newsletter and facebook feed via twitter